Founded in 1984, Sangoma Technologies is a trusted leader in value-based Unified Communications (UC) and UC as a Service (UCaaS) solutions for SMBs, enterprises, OEMs, carriers, and service providers. Sangoma’s Voice over IP solutions include on-premises and cloud-based phone systems, SIP trunking services, and telephony gear. Sangoma’s products and services are utilised in some of the world’s most popular PBX, IVR, contact centres, carrier networks, and data communication applications.
Businesses of all sizes can benefit from Sangoma’s cost-effective cloud and on-premises UC solutions with comprehensive capabilities. The firm is a market leader in enterprise-grade, value-based communications, providing industry-leading quality at prices that optimise clients’ returns on investment.
Mr. Wignall’s extensive operational and strategic talents, as President and CEO of Sangoma, are a significant asset to the company. He brings his unique way of working closely with current clients and channel partners to Sangoma. Sangoma is drastically extending its product offering and seeking new markets and territories to drive its growth under his guidance.
A Tech Veteran
Mr. Wignall is a technology industry veteran who most recently served as President and CEO of Truition Inc., an e-Commerce software developer and marketer. Prior to that, he served as President and CEO of Electronics Workbench, a provider of design, development, and simulation software for electronics engineers, where he led the firm through a period of rapid expansion and rebranding that ended in the company’s sale to National Instruments. During his career, Mr. Wignall has held top management positions at firms ranging in size from start-ups to Northern Telecom, BNI, and Telezone.
Value-based CaaS Services
Sangoma is a trusted leader in providing organisations of all sizes with value-based Communications as a Service (“CaaS”) solutions. Small companies to big corporations in the value-based CaaS category are searching for all the benefits of cloud communications at a reasonable price.
The company’s current CaaS portfolio is the sole one-stop shop for all of your IT needs, including services like:
- Unified Communications as a Service (UCaaS)
- Trunking as a Service (TaaS)
- Contact Center as a Service (CCaaS)
- Desktop as a Service (DaaS)
- Communications Platform as a Service (CPaaS)
- Fax as a Service (FaaS)
- Video Meetings as a Service (MaaS)
- Device as a Service (DaaS)
- Access Control as a Service (ACaaS)
Sangoma’s technologies are utilised in call centres, carrier networks, and data communication applications all around the world by prominent enterprises (from SMBs to enterprises). Its approach is based on putting customers first and offering outstanding value to both them and the company’s channel partners.
A Team of Experts is in charge of the Leadership
Sangoma’s leadership team includes industry experts with expertise in operations, technology, marketing, and sales. The team has extensive domain expertise in VoIP and Unified Communication design, production, and distribution, and can draw on first-hand experience to handle the issues that their clients confront. The team is dedicated to establishing and leading a world-class organisation that serves and delivers outcomes for shareholders and customers.
Sangoma has grown from a single-sale product business to a fully integrated cloud SaaS provider, through strategic mergers and acquisitions, targeted product development, and a worldwide footprint that now includes a broader range of partners, employees, and customers. Mr. Wignall explains, “My focus as the CEO and President of Sangoma has been to continuously improve our products and offer the most value to our customers, for the best price in the market.”
Advice for Emerging Tech Entrepreneurs
Mr. Wignall believes that the cloud communications industry is at the start of a once-in-a-lifetime opportunity to capture billions of dollars in unclaimed market share. Analysts predict that the cloud business will increase by $200 billion or more in the next several years, with some estimation exceeding $400 billion. However, with this possibility comes tough competition. Therefore, he would advise a new entrepreneur to identify a strategically fast-growing firm that can link them with the broadest range of products and services to offer. He also advises joining the ranks of an established, reliable, and forward-thinking partner who can assist in riding the industry’s next wave of growth.
Progressing to Global Recognition
Mr. Wignall is most motivated by his team and partners. He wants to see people succeed. Sangoma is, at its core, a company of people who care. Mr. Wignall is proud to lead a group of caring individuals who work hard to provide the best cloud products and services at the industry’s best value and who put their partners and customers first.
Mr. Wignall sees a bright future for Sangoma. He says, “We will continue to grow the business and become a recognised global leader in cloud SaaS communications through organic growth, compound revenue, EBITDA expansion, accretive acquisitions, and continuing to access capital markets to drive shareholder value, investor attention, and multiple expansions. We want everyone to know who we are and recognise our name.”
Headquarter In: Markham, Ontario, Canada
Founded in Year: 1984
Employees Headcount: 600+
Your Tagline/Quote: Industry leader in delivering cloud-native Communications-as-a-Service solutions for businesses of all sizes